CLOUDAD / Advertising insights
Connect goals, audiences and measurement to inform the next action.
AI tools now build shortlists for buyers before they ever search for a brand. CloudAD added Google's Preferred Sources button to its articles and tested its own AI visibility, and explains why not knowing the answer yet is the reason to experiment.
Read Sound familiar?SAVED FOR ANOTHER LOOK
Saved in this browser; not synced across devices.
LATEST READING
Google has launched new reporting for Performance Max: channel performance, a channel distribution table, diagnostics and expanded asset-level reporting, giving advertisers more transparency into how each channel performs.
Read the storyAt IAB NewFronts 2025, Meta announced six ad updates across Instagram, Facebook and Threads, including Reels trending ads, Threads video ads, Facebook Live partnership ads and new Trends…
Read the storyMeta announced that Threads ads would launch for all ad accounts on 19 May 2025. This guide covers how Threads ads appear, the objectives available, image and copy…
Read the storyWhy Reels ads matter on Facebook and Instagram, how to select Reels placements in Meta Ads Manager, and Meta's four creative recommendations for improving Reels ad performance, with…
Read the storyWhat the marketing 4Ps (product, price, place, promotion) are, how each one looks from the business and customer side, and how to use them to build a data-driven…
Read the storyBased on Socialinsider's 2025 LinkedIn Benchmarks report: average engagement and impressions for company page posts by format and follower count, annual follower growth rates, and content strategy suggestions…
Read the story
