THE VOICE BEHIND THE PERSPECTIVE
PUBLISHED PERSPECTIVES
For a well-known Taiwanese food and beverage company’s product launch, CloudAD used social listening to find the right message, then combined influencers, micro-influencers and forum word of mouth.
Read the storyImplementing GA4 for a non-profit follows different logic from ecommerce. CloudAD mapped four stages of supporter behaviour, discovering the organisation, sharing its values, donating and staying loyal, to…
Read the storyGoogle searches related to Mother's Day have grown 33% over the past three years. CloudAD looks at search trends, new shopping patterns and a three-stage advertising strategy for…
Read the storyBy splitting digital ad strategy by product price, CloudAD helped hair clipper brand URBANER grow conversion value 70% year on year and conversions 1.5 times.
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